PhilippKarstaedt

Please visit my LinkedIn profile or download my CV for the best overview on my career.

Legendary Play GmbH Co-Founder, CEO & MD 2017 to present

Legendary Play enables Esports fans all over the world to feel the excitement of big stage Esports. Putting them in the drivers' seat of their own Esport team, LP combines the classic sports management genre with Esports across MOBA, FPS. LP's first game, RIVALS Esports MOBA Manager, is now globally live on iOS and GP and has reached 1m downloads.

consulting.games Founder & Owner 2018 to present

Offering advisory and consulting services within the gaming industry:
- Company and team building for mobile game studios
- Best practices and process optimization in f2p mobile game monetization and live operations
- f2p monetization design and execution
- Designing and optimizing BI and analytics stack
- User acquisition activities, platform relations and localization

GREE Germany GmbH General Manager - Europe 2015 to 2017

Founded and ran Berlin office for GREE which was responsible for live ops, localization, marketing and game launch activities for our European markets.

Fyber Senior Product Manager 2014

Building tomorrow's User Acquisition and Ad Monetization solution for mobile game developers. Creating and implementing the product strategy and development roadmap for UA solutions for app developers with focus on big data supported user quality optimization. Competitor / market research, knowledge diffusion and internal process improvement projects.

Aeria Games Europe GmbH Release Manager 2012 - 2014 Associate Producer 2010 - 2012

Release Manager

Launching free-to-play MMORPGs, FPSs and browser games in several territories. Managing developer communications, technical integration, launch marketing and community building of new games. Creating Agile Development structures and processes for mobile games.

Associate Producer

Launching, monetizing & managing the operations of a f2p client MMORPG, optimizing & implementing processes and negotiating billing/marketing partnerships with external partners and suppliers

With consulting.games, I'm offering advisory and consulting services within the gaming industry through my Utopia Planitia Consulting UG (haftungsbeschränkt).

• Help you building and leading mobile game studios, building inspired teams and putting them in position to succeed by establishing a strong company vision, mission and culture
• Getting your game unstuck, be it in prelaunch, development or live service. Asking yourself why it is in KPI hell, months behind schedule, has a bad marketing funnel, or doesn't monetize? I'm here to help you understand the issues, get the numbers that lead to a solution, and give you a second opinion on how to wield them to solve the problem.
• Delve deep into your f2p monetization design, doublecheck the performance of what you've executed, and take action to improve your strategy and implementation of monetization features
• Full turn-key solutions and help design and optimize your f2p gaming Business Intelligence and Analytics stack, whether build in-house or via third party services. Making sure you and your team have easy access to the dashboards and data you need with an eye towards future scalability.
• Is your Live Ops on point? If you are developing a game to be set up to earn money for years or looking for a publisher and want to make sure they love how easily your game can be operated, I'll help you make sure that your players have something to do for a long, long time. Feature revenue might be king, but everybody needs live revenue too!

Feel free to get in touch to discuss your needs and we'll see how I can help you.